2025 Daily Schedule

Purchase your admission passes before arriving at the gate with Expo's digital ticket platform. Tickets can be printed at home, scanned from your phone or shared with others in your group via text or email. 

Admission purchased through September 29, 2025 (12 years and older):
$15 daily  |  $40 season

Admission purchased September 30 - October 3 (12 years and older):
$20 daily  |  $50 season

Admission required September 30 - October 3; parking included.

PURCHASE YOUR TICKETS>>

Select a day to see the scheduled events!

As you're planning your trip, make sure to see if admission passes are needed for the days/events you're planning to attend.

Make this Expo schedule your own using the WDE Mobile Event App, available in the App Store and in Google Play. 

Saturday, September 27th, 2025

9:00 AM	World Dairy Expo Youth Fitting Contest (Sale Pavilion)more info
12:00 PM	World Dairy Expo Youth Showmanship Contest (Coliseum)more info
2:00 PM - 5:00 PM	Dairy Cattle Exhibitor Appreciation Ice Cream Social (The Tanbark)

Sunday, September 28th, 2025

7:30 AM	National 4-H, National Intercollegiate & International Post-Secondary Dairy Cattle Judging Contests (Coliseum)
12:00 PM	International Guernsey Show - Heifers (Coliseum)  Official: Mark Rueth, Oxford, Wis. Associate: Tina Vilter McDonald, Signal Mountain, Tenn.
12:00 PM	International Junior Holstein Show (Coliseum)  Official: Pierre Boulet, Montmagny, Quebec, Canada Associate: Richard Landry, Ste-Brigitte-des-Saults, Quebec, Canada *Beginning with cows
5:30 PM	National 4-H, National Intercollegiate & International Post-Secondary Dairy Cattle Judging Contest Awards Banquet (The Tanbark)  Join fellow participants at 5:30 p.m. for a social hour with dinner to follow at 6:30 p.m.
7:00 PM	World Ayrshire Event Sale (Sale Pavilion)more info

Monday, September 29th, 2025

7:00 AM	International Jersey Show - Heifers (Coliseum)  Official: Kelly Barbee, Concord, N.C. Associate: Jon Kingdon, Warwick Township, Ontario, Canada
10:00 AM - 12:00 PM	Career Connections (Atrium)
12:30 PM	International Ayrshire Show - Heifers (Coliseum)  Official: Gregory Evans, Georgetown, N.Y. Associate: Jean-Philippe Charest, Saint Alexandre, Quebec, Canada
2:30 PM	International Guernsey Show - Cows/Groups (Coliseum)  Official: Mark Rueth, Oxford, Wis. Associate: Tina Vilter McDonald, Signal Mountain, Tenn.
5:00 PM	Dairy Shrine Reception and Awards Banquet (Mendota 1-4)  *Purchase Banquet tickets - https://dairyshrine.org/banquet/

Tuesday, September 30th, 2025

7:00 AM	International Ayrshire Show - Cows/Groups (Coliseum)  Official: Gregory Evans, Georgetown, N.Y. Associate: Jean-Philippe Charest, Saint Alexandre, Quebec, Canada
7:00 AM	International Jersey Show - Cows/Groups (Coliseum)  Official: Kelly Barbee, Concord, N.C. Associate: Jon Kingdon, Warwick Township, Ontario, Canada
8:00 AM	Central FFA Events (Sale Pavilion & Exhibition Hall)more info
9:00 AM - 5:00 PM	Family Lounge, hosted by Dairy Girl Network
9:00 AM - 5:00 PM	Trade Show
9:30 AM - 10:15 AM	Knowledge Nook Session (Knowledge Nook)more info
9:30 AM - 10:30 AM	FFA Seminar (Trade Center, Dairy Forage Seminar Stage)more info
10:00 AM - 11:00 AM	Virtual Farm Tour - Hurtgenlea Holsteins (Mendota 1)  Elkhorn, Wisconsin Sponsored by: SmaXtec Inc.
10:30 AM - 11:30 AM	FFA Seminar (Trade Center, Dairy Forage Seminar Stage)more info
10:30 AM - 11:15 AM	Knowledge Nook Session - MWI Animal Health (Knowledge Nook)  New Strategies for Fly Control in Dairy Farms Speaker: Dr. Mike Catangui, Entomologist and Parasitologist Manager Presenting Company: MWI Animal Health
11:30 AM - 12:15 PM	Knowledge Nook Session - Nedap (Knowledge Nook)  Improving Hoof Health Protocols Using Automated Locomotion Monitoring With Vision Technology Speaker: Arnold Harbers, Nedap Dairy Solution Expert Presenting Company: Nedap
12:30 PM - 1:15 PM	Knowledge Nook Session - CRV USA (Knowledge Nook)  Methane Reduction - Genetics for a more sustainable future Speaker: Larissa Zetouni, Global Sustainability Lead in R&D, CRV USA Presenting Company: CRV USA
1:30 PM - 2:15 PM	Knowledge Nook Session - Diamond V (Knowledge Nook)  Postbiotics in Practice: Enhancing Immunity, Digestion, and Performance in Dairy Herds Speaker: Matt Dodd, DVM, Ruminant Field Technical Specialist, Diamond V Presenting Company: Diamond V
2:00 PM - 3:00 PM	Expo en Español - “Mejores Prácticas de Manejo para el Optimo Bienestar Animal Durante el Período de Transición” (Mendota 1)  Adrian Barragan, Profesor asociado de investigación y veterinario de extensión, Universidad Estatal de Pensilvania
2:30 PM - 3:15 PM	Knowledge Nook Session - CATTLEytics (Knowledge Nook)  Understanding AI to milk your data Speaker: Dr. Shari van de Pol, Chief Executive Off¬icer & Founder, CATTLEytics Presenting Company: CATTLEytics
2:30 PM	International Brown Swiss Show - Heifers (Coliseum)  Official: Allyn “Spud” Paulson, Rockford, Ill. Associate: Brian Olbrich, Harvard, Ill.
3:00 PM - 5:00 PM	WDE Attendee Appreciation Event   New this year, Expo will host nightly attendee appreciation events directly within its Trade Show. Be on the lookout for these events in the Exhibition Hall, Trade Center and Coliseum. Complimentary snacks and beer samplings will be provided!
3:30 PM - 4:15 PM	Knowledge Nook Session - MagnaWave (Knowledge Nook)  Benefits of PEMF for Conventional/Non-Conventional Dairy Cattle Speaker: Jessi Shafer, MagnaWave Livestock Specialist & Practitioner, MagnaWave Presenting Company: MagnaWave
4:00 PM - 6:00 PM	Happy Hour (The Tanbark)  Enjoy free beer and snacks during Happy Hour at The Tanbark, sponsored by Cargill!
5:15 PM - 7:30 PM	Commercial Exhibitor Party (Exhibition Hall Atrium)  Sponsored by Hoard's Dairyman and World Dairy Expo **For Commercial Exhibitors only
6:00 PM	Top of the World Jersey Sale (Sale Pavilion)more info

Wednesday, October 1st, 2025

7:00 AM	International Brown Swiss Show - Cows/Groups (Coliseum)  Official: Allyn “Spud” Paulson, Rockford, Ill. Associate: Brian Olbrich, Harvard, Ill.
7:00 AM	International Milking Shorthorn Show - Heifers (Coliseum)  Official: Mike Maier, Stitzer, Wis. Associate: Josh Fairbanks, Anamosa, Iowa
8:00 AM - 11:30 AM	Tanbark Talk: CDCB Industry Meeting (The Tanbark)more info
9:00 AM - 5:00 PM	Trade Show
9:00 AM - 5:00 PM	Family Lounge, hosted by Dairy Girl Network
9:30 AM - 10:15 AM	Knowledge Nook Session - Global Ingredients Corporation (Knowledge Nook)  Coated Amino Acid Speaker: David P. Casper, Nutritionist, Global Ingredients Corporation Presenting Company: Global Ingredients Corporation
10:00 AM - 11:00 AM	Virtual Farm Tour - MoDak Dairy, Inc. (Mendota 1)  Goodwin, South Dakota Sponsored by: Vita Plus
10:00 AM - 11:00 AM	Dairy Forage Seminar (Dairy Forage Seminar Stage)  Corn Silage Utilization in Dairy Rations Luiz Ferraretto, Ph.D., Associate Professor and Ruminant Nutrition Extension Specialist, UW-Madison, Madison, Wis.
10:30 AM - 11:15 AM	Knowledge Nook Session - GEA Farm Technologies, Inc. (Knowledge Nook)  Do more with less: New technology boosts your existing parlor Speaker: James Bringe, Milking Equipment Sales Specialist, GEA Farm Technologies, Inc. Presenting Company: GEA Farm Technologies, Inc.
11:30 AM - 12:15 PM	Knowledge Nook Session - VAS (Knowledge Nook)  Feed with Confidence: Connecting Workflows with Results Speaker: Melissa Freitas, West & Northeast FPC Team Leader, VAS Presenting Company: VAS
11:30 AM	OZOLEA Non-Antibiotic Strategy to Manage Udder Health Issues: A Keystone of Milk Production (Mendota 3)  Hosted by: OZOLEA Rete Agricola
12:30 PM - 1:15 PM	Knowledge Nook Session - Federal Bureau of Investigation (Knowledge Nook)  Emerging Agriculture Sector Threats Speakers: Stephen Goldsmith DVM, Management and Program Analyst and Special Agent Scott Mahloch Presenting Company: Federal Bureau of Investigation
1:00 PM - 3:00 PM	Introducing MilkGenius (Waubesa)more info
1:30 PM - 2:30 PM	Dairy Forage Seminar (Dairy Forage Seminar Stage)  Use of Cover Crops in Dairy Cattle Nutrition Ken Kalscheur, Ph.D., Research Animal Scientist, USDA-ARS, US Dairy Forage Research Center, Madison, Wis.
1:30 PM - 2:15 PM	Knowledge Nook Session - Novonesis (Knowledge Nook)  Probiotic Use in Livestock - A Veterinarian's Perspective Speaker: Dr. Ryan Royer, Technical Service Manager, Novonesis Presenting Company: Novonesis
2:00 PM - 3:00 PM	Expo en Español - "La Ciencia y arte del ordeño" (Mendota 1)  Dr. Paula Ospina, Propietario, Atención Veterinaria de Urgencia
2:00 PM	International Red & White Show - Heifers (Coliseum)  Official: Adam Hodgins, Kincardine, Ontario, Canada Associate: Joel Phoenix, Cannington, Ontario, Canada
2:30 PM - 3:15 PM	Knowledge Nook Session - Holstein Association USA (Knowledge Nook)  Build a Better Cow Speaker: Jeffrey Bewley, PhD, PAS, Executive Director of Genetic Programs and Innovation Presenting Company: Holstein Association USA
3:00 PM - 5:00 PM	WDE Attendee Appreciation Event   New this year, Expo will host nightly attendee appreciation events directly within its Trade Show. Be on the lookout for these events in the Exhibition Hall, Trade Center and Coliseum. Complimentary snacks and beer samplings will be provided!
3:00 PM	World Premier Brown Swiss Sale (Sale Pavilion)more info
3:30 PM - 4:15 PM	Knowledge Nook Session - GLC Minerals (Knowledge Nook)  Magnesium Matters - Putting Solubility to the Test Speaker: Dr. Noelia Silva del Rio, Dairy Herd Health Specialist, UC Davis School of Veterinary Medicine Presenting Company: GLC Minerals
4:00 PM - 6:00 PM	Happy Hour (The Tanbark)  Enjoy free beer and snacks during Happy Hour at The Tanbark, sponsored by BouMatic!
6:00 PM	Recognition Awards Reception & Banquet (The Tanbark)  Join us in celebrating the 2025 Recognition Award honorees. A social hour will be held in The Tanbark beginning at 6:00 p.m. with dinner served at 7:00 p.m. *Tickets are required for this banquet

Thursday, October 2nd, 2025

7:00 AM	International Milking Shorthorn Show - Cows/Groups (Coliseum)  Official: Mike Maier, Stitzer, Wis. Associate: Josh Fairbanks, Anamosa, Iowa
7:00 AM	International Red & White Show - Cows/Groups (Coliseum)  Official: Adam Hodgins, Kincardine, Ontario, Canada Associate: Joel Phoenix, Cannington, Ontario, Canada
8:00 AM - 10:00 AM	Tanbark Talk: No-Feed, Successful Results: A New Era in Robotic Milking (The Tanbark)more info
8:30 AM - 12:00 PM	Beyond the Barn: How U.S. Dairy Genetics Leads the World (Mendota 3)  Hosted by: Wisconsin Department of Agriculture, Trade and Consumer Protection
8:30 AM - 10:00 AM	Progressive Farmer Panel: Innovation, Strategy and the Future of Dairy Farming (Mendota 2)  Hosted by: National Young Cooperators Program
9:00 AM - 5:00 PM	Trade Show
9:00 AM - 5:00 PM	Family Lounge, hosted by Dairy Girl Network
9:30 AM - 10:15 AM	Knowledge Nook Session - smaXtec Inc. (Knowledge Nook)  Revolutionizing Rumen Health from the Inside Out Speaker: Louisa Koch, Ph.D., Feeding and pH Specialist, smaXtec Inc. Presenting Company: smaXtec Inc.
10:00 AM - 11:00 AM	Dairy Forage Seminar (Dairy Forage Seminar Stage)  Forage Makes Milk on Woldt Farms Kelsey Woldt, HR Manager, and Jeff Evenson, Dairy Manager, Woldt Farms LLC, Brillion, Wis.
10:00 AM - 11:00 AM	Virtual Farm Tour - Norm-E-Lane (Mendota 1)  Chili, Wisconsin Sponsored by: McLanahan
10:30 AM - 12:00 PM	Emerging Diseases in Dairy Cattle (Mendota 2)  Hosted by: National Dairy FARM Program
10:30 AM - 11:15 AM	Knowledge Nook Session - MWI Animal Health (Knowledge Nook)  New Strategies for Fly Control in Dairy Farms Speaker: Dr. Mike Catangui, Entomologist and Parasitologist Manager Presenting Company: MWI Animal Health
11:30 AM - 12:15 PM	Knowledge Nook Session - Novonesis (Knowledge Nook)  Probiotic Use in Livestock - A Veterinarian's Perspective Speaker: Dr. Ryan Royer, Technical Service Manager, Novonesis Presenting Company: Novonesis
12:00 PM - 1:00 PM	Tanbark Talk: U.S. Farm Report LIVE! (The Tanbark)more info
12:30 PM - 1:15 PM	Knowledge Nook Session - Intelligent Dairy Solutions (Knowledge Nook)  Data You Can Use. Insights You Can Trust. Meet the Dairy Data Partner. Speaker: Stuart MacLennan, CEO, Intelligent Dairy Solutions Presenting Company: Intelligent Dairy Solutions
1:00 PM - 2:00 PM	Dairy Policy in the Trump Era: The First 250 Days (Mendota 2)  Hosted by: National Milk Producers Federation
1:30 PM	International Holstein Show - Heifers (Coliseum)  Official: Aaron Eaton, Marietta, N.Y. Associate: Pat Lundy, Granville, N.Y.
1:30 PM - 2:30 PM	Dairy Forage Seminar (Dairy Forage Seminar Stage)  What’s New in Corn Silage Harvest Technology Brian Luck
1:30 PM - 2:15 PM	Knowledge Nook Session - Bialtec (Knowledge Nook)  Unlocking Fiber Efficiency: Enhancing Rumen Function and Milk Performance with Probiotic Microbial Consortia Speaker: Mauricio Agudelo Rendón, CEO at Bialtec Presenting Company: Bialtec
2:00 PM - 3:00 PM	Expo en Español - "El liderazgo comienza con nosotros" (Mendota 1)  Juan Quezada, Director de Capacitación y Desarrollo, Milk Source, LLC
2:30 PM - 3:15 PM	Knowledge Nook Session - Datamars (Knowledge Nook)more info
3:00 PM - 5:00 PM	WDE Attendee Appreciation Event   New this year, Expo will host nightly attendee appreciation events directly within its Trade Show. Be on the lookout for these events in the Exhibition Hall, Trade Center and Coliseum. Complimentary snacks and beer samplings will be provided!
3:30 PM - 4:15 PM	Knowledge Nook Session - Monarch Tractor (Knowledge Nook)  Dairy's Latest Innovation: Digitizing & Automating Feed Pushing Speaker: Praveen Penmetsa, CEO, Monarch Tractor Presenting Company: Monarch Tractor
4:00 PM - 6:00 PM	Happy Hour (The Tanbark)  Enjoy free beer and snacks during Happy Hour at The Tanbark, sponsored by Kemin Animal Nutrition & Health!
5:00 PM	International Reception (Mendota 1-4)  **For International Attendees and Commercial Exhibitors only
6:00 PM	World Classic '25 Holstein Sale (The Tanbark)more info
8:30 PM	Supreme Champion of the Heifer Show Selection (Coliseum)  *time subject to change (begins immediately following the selection of Junior Champion for the International Holstein Show)

Friday, October 3rd, 2025

7:00 AM	International Holstein Show - Cows/Groups (Coliseum)  Official: Aaron Eaton, Marietta, N.Y. Associate: Pat Lundy, Granville, N.Y.
9:00 AM - 4:00 PM	Trade Show
9:00 AM - 10:30 AM	Tanbark Talk: Becoming an Employer of Choice: Strategies for Hiring and Retention (The Tanbark)  Hosted by: Dairy Girl Network and National Milk Producers Federation
9:00 AM - 4:00 PM	Family Lounge, hosted by Dairy Girl Network
9:30 AM - 10:15 AM	Knowledge Nook Session (Knowledge Nook)
10:00 AM - 11:00 AM	Dairy Forage Seminar (Dairy Forage Seminar Stage)  Improving Weed Management by Adding Alfalfa to Your Rotation Mark Renz, Ph.D., Professor & Extension Specialist, University of Wisconsin-Madison, Madison, Wis.
10:00 AM - 11:00 AM	Virtual Farm Tour - Wagner Farms Inc. (Mendota 1)  Oconto Falls, Wisconsin Sponsored by: CowManager
10:30 AM - 11:15 AM	Knowledge Nook Session - VES-Artex (Knowledge Nook)  Navigating Sensor-Based Soaking Speaker: Dr. Mario Mondaca, Senior Technical Applications and Research Engineer, VES-Artex Presenting Company: VES-Artex
11:30 AM - 12:15 PM	Knowledge Nook Session (Knowledge Nook)more info
12:30 PM - 1:15 PM	Knowledge Nook Session (Knowledge Nook)more info
1:30 PM - 2:30 PM	Dairy Forage Seminar (Dairy Forage Seminar Stage)  Harvesting the Benefits of Dairy Manure Application Eric Young, Ph.D., Research Soil Scientist, US Dairy Forage Research Center, Marshfield, Wis.
1:30 PM - 2:15 PM	Knowledge Nook Session (Knowledge Nook)more info
2:00 PM - 3:00 PM	Expo en Español - "Efectos Multigeneracionales del Estrés Térmico en Vacas de Leche" (Mendota 1)  Jimena Laporta Sanchis, Profesora asociada, Fisiología de la lactancia, Universidad de Wisconsin - Madison
2:30 PM - 3:15 PM	Knowledge Nook Session (Knowledge Nook)more info
4:00 PM	Parade of Champions (Coliseum)more info

*Schedule subject to change